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Ford's Transit has ruled the British large LCV market for around half a century, its very name synonymous with its purpose. In the past, this may have had a great deal to do with tradition and the vast choice of derivatives on offer but today's sales success is very much down to quality of product. Take this Transit Custom, now improved with smarter styling and more efficient EcoBlue diesel engines. It slots into the range beneath the largest model, known simply as 'Transit', and is there to take on Vito and Vivaro-sized Medium-sized vans in the volume part of the LCV sector. It's a very complete commercial vehicle indeed.
This may be the most sophisticated medium-sized Transit van we've yet seen but businesses will still buy it for the same reasons. This Custom model remains such a simple, straightforward one-stop choice and it'll help that it satisfies a wider variety of commercial needs than any other Transit derivative. Across the rest of Europe, Transit models enjoy none of the market dominance that they have in the UK but on the evidence of this improved Custom version, you'd have to wonder whether Continental buyers are missing a trick. That wasn't always the case of course. Ford's dominance in the British LCV sector has traditionally been founded on little more than the fact that UK buyers tended to replace their Transits with another because that was what they'd always done. That may continue, but what is different today is the quality of the product those people are buying into. Very few rivals can these days beat either this Ford's practicality or its day-to-day operating costs. It is, once again, number one for a reason.
Looking for a great deal?
Take a look at our latest Offer for the Transit Custom
* All vehicle images and car descriptions on this site are for illustration and reference purposes only and are not necessarily an accurate representation of the vehicle on offer.
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